The best real estate website builders are somewhat different to building a personal, business website, or online store. Real estate businesses use IDX which is a system that allows realtors to display property listings on their website.
Internet Data Exchange (IDX) is a term that’s used to incorporate real estate policies, standards, and software that ultimately leads to the display of real estate listing information on a website. The best real estate website builders make IDX integration easy, offering image-focussed templates that maximize leads and conversions.
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How We Test the Best Real Estate Website Builders
To compile our list of the best real estate website builders, we sign up to each one so that we can test first-hand how they function. We consider the following factors when recommending the best website builders:
- Ease of use
- Help and support
- Leads – Contact forms, bookings, appointments
- IDX – Integration for adding listings to your site
Best Real Estate Website Builders
We’ve tried and tested the best real estate website builders so you can start creating your real estate website today! Website builders are an affordable way to build a website without the need to hire developers or freelancers, which can be a costly way to build your site.
Squarespace isn’t as intuitive as other website builders, but once you get to grips with it and learn where the elements are in the editor, it’s incredibly simple.
Squarespace uses a drag and drop style editor making it easy to choose the elements you want on your website, such as, image galleries, text, sliders, etc.
Squarespace offers plenty of built-in features to customize your website with. You can add forums, blogs, and so on.
Squarespace also have plenty of SEO guides, allowing you to put the effort in in order to reach the top rankings in search engines, without holding your hand too much.
If you want to create a stunning website, Squarespace has you covered. It has plenty of outstanding website templates to build from, all of which are mobile-friendly.
You can easily find the best template for your requirements, with five specific templates ideal for real estate websites. Squarespace’s designs make your properties stand out!
Squarespace isn’t the cheapest website builder, but it does offer great value for money. Their pricing plans start from $12 per month, which is very affordable given how many features are included.
For real estate websites, I’d recommend the business plan which is $26 per month. On this plan you’ll be able to acess marketing and analytics features so you can get ahead of the game and beat the competition.
Squarespace offers lots of options when it comes to customer support. You can contact them directly or use the extensive resources available from their knowledgebase.
There’s a wealth of guides available, including SEO guides, how to add certain elements to your website, and so on.
Squarespace’s templates don’t have pre-integrated IDX, though you can add this functionality quite easily by following Squarespace’s guides.
You will need to locate the embed code from your IDX service and add this as a custom code block in your Squarespace website. You won’t need any coding experience to do this as it’s a simple copy and paste job.
Squarespace’s features are already built-in to their platform, so you won’t need to download additional apps to install on your website.
You can add pop-ups, forms, images, maps, and more, as well as integrate other apps like Mailchimp to generate and follow up on your leads.
If Squarespace has caught your eye for the best real estate website builders, why not take a look at our other Squarespace resources that might come in handy, including our full detailed review of Squarespace including pros and cons.
Wix is without a doubt the easiest website builder on the market, which is why it’s one of the best real estate website builders. You don’t need any kind of technical experience or coding skills to make a professional real estate website.
There are over 15 real estate templates ready to work with, saving you time so you can crack on with your website’s content. It’s a beginner-friendly solution straight out of the box.
Wix has lots of features on offer, including a step-by-step guide for boosting your website’s SEO. There are also plenty of apps you can add to your website like contact forms, maps, etc.
You can add numerous pages to your Wix website with ease, as well as adding a forum, blog, and lots more. The drag and drop editor is very intuitive and even includes a separate mobile website builder.
Choosing a Wix template can be difficult, not because they aren’t good (because they are), but there’s over 500 to choose from!
All of Wix’s templates are mobile-friendly and they are easy to edit, allowing you to freely move elements around your website. The only thing you can’t do is change your template for a different one once your website has gone live.
Wix is great value for money, even offering a free plan for those that want to experience Wix without paying anything for it.
For real estate websites, I wouldn’t recommend choosing the free plan as you’ll be limited quite a lot. Wix offer a range of website and eCommerce plans to suit every budget, starting from just $14 per month.
Wix’s support center is really great. There’s so many guides and tutorials to help you build your website if you get stuck.
Not only do they guides on how to build your website, they detail how you can connect your domain to your Wix website, add email accounts, and so on.
Wix’s IDX integration isn’t the best. You have to add this via code similar to Squarespace, but it tends to be a bit more fiddly.
Wix’s real estate templates come full to the brim with features like contact forms, maps, booking forms, and more. You won’t have any trouble obtaining leads through your website when you build your website with Wix.
Wix is a beginner-friendly website builder that has so much to offer. Even advanced users can make use of their features in order to build a professional real estate website. We’ve compiled a list of our favorite Wix resources, including full pricing guides, bookings, and more.
Being pitched as a professional website builder may feel a little daunting for some, but Duda is actually very easy to use, and is designed for beginners.
Like Wix, you won’t need any coding experience or technical knowledge to build a professional real estate website with Duda.
Duda provides plenty of features to create a great website. While they don’t hold your hand like some website builders, they do provide you with all the necessary tools you’ll need.
Their Local Business Schema feature is great to get your business listed on Google, increasing your chances to rank on Google for property searches.
Duda is one of the few website builders that rivals Squarespace in terms of design and templates. While it only offers one main template for real estate websites, it incorporates everything you’ll need to create a stunning website.
You’ll have access to a large portfolio of images, with plenty of customization that allows you to create a website that stands out and captures your brand image.
There are three premium plans to choose from, starting from $14 per month. You’ll find plenty of features when signing up to Duda, but they do tend to hold back the best ones for their Agency plan which is $49 per month.
You can contact Duda directly if you have any questions about their products or need help from their customer service team.
They also have a resourceful blog, plenty of webinars, and Duda university which covers the basics of web design, sale strategies, and lots more.
Duda doesn’t offer native IDX functionality, which is a bit of a surprise given how professional the rest of the platform is. However, you can obtain the code from a third party IDX widget and add it to your website.
There are some really great tools available on Duda in terms of lead generation. This includes email marketing, members area, appointment and contact forms, and more.
Website Builder Resources
We’ve reviewed plenty of website builders in our time in order to give you the best chance at choosing thr right website builder for your needs. As well as analyzing the best real estate website builders, we’ve compiled some other useful resources for you to indulge:
Weebly is very easy to use, but it doesn’t offer much in terms of real estate templates.
Signing up to Weebly is easy, guiding you through the process of starting to build your website. You can drag and drop elements to your website to make it your own.
Weebly’s app center offers a whole host of apps that you can use to increase the features on your website.
The editor is a little basic, but just because it’s simple, doesn’t mean you can’t do a lot with it. Weebly’s SEO is among the best of website builders, making it easy to rank your website and get visitors pooling in.
In comparison to the other website builders in this list, Weebly’s templates are a little outdated. They have some great ones, but none are specific to real estate.
Your best bet is to choose an image-centric template to build your real estate website from, then use Weebly’s apps to customize it.
As well as offering a free plan, Weebly’s pricing plans are the cheapest among our favorite website builders.
Weebly’s personal plan is just $6 per month, though I would recommend the Professional or Performance plans in order to make the most of your real estate website.
Known for being beginner-friendly, Weebly’s support and customer service is truly great.
If you encounter something you don’t understand or you have an issue, there are hundreds of articles, guides, and forums to help you resolve any troubles.
You can add IDX through embedding code from a third party integration. There’s a fair few guides on the internet to show you how to do this, but Weebly don’t offer anything specific in terms of IDX.
Using Weebly’s app center you can add contact forms to your website to capture leads.
Weebly also has built-in marketing tools which are perfect for engaging potential house hunters and getting testimonials about your service plastered onto your website.
As Weebly is one of the simplest website builders we’ve reviewed, we often get asked if Weebly is actually any good. You can check out our in-depth Weebly review to find out why we love them and why we recommend them. We’ve also got a bunch of helpful Weebly resources for you to go through: